After looking in depth about conventions and functions of RnB Videos. I have decided to certified my audience ratings to 16+ as my music video holds a deeper demographic meaning, as my artist creates songs in which evolve around graphical lyrics and it’s always based around her life and what she’s been through.

My audience would be aimed towards male and female as my music video is based on Ella Rane falling in love with her best friend boyfriend in a dream within a dream. As this storyline relates to others in re life which we wanted to twist and relate with our fans.

This music video is not aimed at younger audiences as my music video holds a deeper meaning about the artists feelings and emotions. The shots that are used are also dark and psychological in terms of the eiditing and the scenes which shows relationship affairs and how Ella Rane follows her bestfriends boyfriend around. This is to sensitive and the younger audience are naive and peer pressured.